Watch your dental practice thrive with Google Ads

Google Ads For Dentists

Your next patient is already searching for a dentist.

The question is—will they find you or your competitor?

With the right strategy, Google Ads can be a game changer for your practice, allowing you to reach your target audience exactly when they need you.

But without it, you could end up wasting thousands on clicks that never convert.

A poorly managed campaign means lost opportunities, overspending, and seeing your ad budget disappear without the new patients to show for it.

At Five by Five, we specialise in results-driven Google Ads for dentists that bring in new patients fast.

We create cost-effective, high-converting campaigns that attract local patients actively searching for your services.

By ensuring your ads reach the right audience, we make sure your investment drives new appointments and measurable growth for your practice.

Ready to grow your practice?

Book a free discovery call today and discover how we can start growing your dental practice immediately.

Take advantage of your own dedicated account manager

At Five by Five, we understand that without an accomplished Google Ads account manager who thoroughly understands your business and goals, your campaign is never going to reach its full potential.

That’s why each of our clients is assigned a dedicated PPC manager with direct experience running successful Google ad campaigns for dental clinics like yours.

This guarantees that your campaigns receive the focused attention they deserve, with strategies tailored specifically to your business’s needs.

What you can expect:

Proactive bid management (so you’re not paying a cent more than you need to)

Regular campaign audits and optimisations (to refine your ad strategy and consistently improve the ROI of each ad campaign)

Advanced targeting techniques (to get your ads in front of the right audience at the right time, maximising lead quality and boosting those conversion rates)

Your success is our priority and we are fanatical about ensuring that every single one of your ad campaigns gets you closer to your business goals. When we become your digital partner, we generate measurable results and serious growth for your dental practice.

Our Google Ads services

As digital marketing experts with two decades of industry experience, we provide you with a comprehensive and complete Google Ads solution. We know how to create and assemble all of the moving parts required for optimal ad performance, maximum visibility and guaranteed leads. Our key services include:

Meet your Google Ads team

Gabrielle Vrablik

General Manager

Gaby has always had a huge interest in the digital space. Growing up in the times of social media and digital marketing means her understanding of these tools are second to none. Completing a Bachelor of Communications (majoring in Advertising) at Bond University only expanded her passion for the digital world. During her time at Five by Five, her love of creating a 5-star experience through personal communication has helped create long-lasting friendships with the clients she has worked with, and seen her progress from Project Manager to Head of Marketing in just a few short years. Now stepping up steer the ship as our General Manager, Gaby's mission is to make sure every one of our clients has a killer experience when working with Five by Five! When she isn’t hanging out in HQ, Gaby spends her time playing tennis with her soon to be hubby, curled up on the couch with a good book, or at home watering her 23 house plants (wow!).

Oliver Baker

Head of SEO & PPC

Oliver has a passion for marketing which he discovered through completing a Bachelor of Business with a double major in Marketing and HR at SCU. It wasn’t until his last year of uni that he discovered his love of the digital space within marketing, and this is where he started to hone his SEO and SEM skills. Oliver finds great satisfaction in seeing our clients websites climb through the ranks of Google and watch their traffic excel! He gets his biggest kicks from our SEO clients’ conversions increasing as well and helping their businesses scale. Oliver spends most weekends at the beach surfing, snorkelling and doing anything else that’s outdoors. Everyone at Five By Five is impressed with Oliver’s glorious long hair and knows that when he ties it up… he means business!

Brooke Waldron

SEO & PPC Strategist

Brooke found her passion for marketing with a Bachelor of Business, where she majored in Marketing. Originally born in England, she moved to Australia with her family at a young age and now calls the Gold Coast home. Starting her career in Google Ads, Brooke has since transitioned into the realm of SEO, driven by a desire to understand the synergy between paid and organic marketing. Her days now involve a balance between creativity and analytical expertise as she endeavours to drive steady traffic and leads for clients. Brooke spends her time keeping active with beach walks with her long-haired Chihuahua and exploring different hiking trails.

Digital Marketing Case Studies

Don't believe the results we can get? Check them out for yourself!

How our Google Ads for dental clinics will maximise your ROI

We don’t just run ads—we make sure every dollar you spend works harder for your dental clinic.

The flexibility of Google Ads allows you to promote specific services, adjust your budget based on demand, and track the performance of your campaigns in real time.

Your ads manager will work directly with you to strategy tailored to your unique goals.

Whether you want to increase patient inquiries for high-value services like dental implants or fill your schedule with routine appointments, we’ll craft a strategy that aligns with your goals and maximises your return on investment.

Over time, as we accumulate more data, we’ll also be able to identify patterns in your target audience’s behaviour and preferences, as well as the specific services they are searching for. We’ll use these insights to optimise your campaigns and maximise your ROI. This makes it a powerful tool for driving patient inquiries, increasing appointments, and growing your practice.

With Five by Five, you’re not just investing in ads—you’re investing in a long-term growth strategy that’s backed by data, tailored to your goals, and built to deliver real, measurable results.

What types of Google Ads does Five by Five offer?

One.

Google search ads

Search ads put your dental practice at the top of Google results when patients search for services like “emergency dentist near me” or “teeth cleaning.” These ads target patients who are ready to book, giving you an immediate edge over competitors and helping you capture high-intent leads.

Two.

Google display ads

Leverage the power of visually engaging ads across a wide network of websites. Display ads help build awareness for your practice by appearing on websites, apps, and videos your potential patients are already using. These ads are especially useful for retargeting visitors who have shown interest in your services but haven’t yet booked an appointment.

Three.

Retargeting campaigns

Lost leads aren’t truly lost, not with our sophisticated retargeting campaigns. We help you reconnect with individuals who have previously engaged with your website, nudging them back towards conversion.

HAVE SOME GOOGLE ADS QUESTIONS?

How much do Google Ads cost?

The cost of a Google Ads campaign can vary widely based on several factors, including the keywords and location you’re targeting. Five by Five offers flexible pricing models designed to deliver maximum ROI for accounting firms of all sizes.

How do I choose the right Google Ads agency?

There are several important factors to consider when choosing the right Google Ads agency. Look for an agency with a proven track record in the dental industry, transparent reporting, clear communication, and a comprehensive approach to campaign management. We believe it’s important to partner with an agency that will listen to your needs, offer tailored solutions, and view themselves as an extension of your team.

How soon can I expect results?

With Google Ads, you can start seeing traffic to your website as soon as your ads go live. However, seeing significant improvements in leads or sales can take time, typically a few weeks to a few months. This period allows for data collection, analysis, and campaign optimisation to improve results.

What is Google Ads optimisation?

Google Ads optimisation is the process of continuously refining and improving your ad campaigns to ensure they perform at their best. This involves adjusting key elements such as keywords, bids, targeting, and ad copy to make sure your ads are reaching the right audience and delivering the highest possible return on investment (ROI). Optimisation includes monitoring performance metrics like click-through rates (CTR), conversion rates, and cost-per-click (CPC), then making strategic changes based on this data. For dental practices, this could mean fine-tuning the ads to target local patients searching for specific services, adjusting bids to stay competitive, or testing different versions of ads to see which generates the most appointments. Regular optimisation ensures your campaigns are constantly evolving and improving, leading to more inquiries and bookings without wasting ad spend.

What is the difference between Google Search Ads and Google Display Ads?

Google Search Ads appear at the top of the search results when someone actively searches for specific terms, like “dentist near me” or “teeth cleaning.” These ads target people who are already looking for dental services, making them highly effective at capturing high-intent leads—patients who are ready to book an appointment. Google Display Ads, on the other hand, appear across a network of websites, apps, and videos that your potential patients might visit. These ads help build brand awareness by keeping your dental practice visible to a wider audience, even if they aren’t actively searching for a dentist at that moment. They are particularly useful for retargeting, reminding people who have visited your website to come back and book an appointment. Both have their own unique benefits, and we often recommend a hybrid approach for maximum reach.

Can I target local customers with Google Ads?

Yes, you can absolutely target local customers with Google Ads. By using geo-targeting, Google Ads allows you to focus your ads on specific locations, ensuring that only potential patients within a certain area—such as your suburb, city, or region—see your ads. For a dental practice, this means you can target people who are actively searching for dental services nearby, such as “dentist near me” or “emergency dentist in [location].” Additionally, you can refine your targeting based on demographics, interests, and behaviours to ensure your ads reach the most relevant audience in your local area. This makes Google Ads a powerful tool for attracting local patients and growing your practice.