The Australian Outback Marathon was conceived by Mari-Mar Walton, the founder and Managing Director of Travelling Fit, after she visited Uluru for the first time in 2004 with her husband, Michael. Having previously participated in adventure races around the world, Mari-Mar wanted to bring the concept of an “all-inclusive, fully hosted” marathon holiday to Australia. After six years of planning, obtaining permissions, and working out the logistics of hosting such an event in the middle of the desert, the inaugural Australian Outback Marathon took place on 31st July 2010, with 187 runners. Since 2017, the event has grown to over 500 participants every year. Mari-Mar and Michael also enjoy spending time with their teenage children, Emma and Henry.
A short summary on what the key objectives and conversions were for this project
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