What is a digital marketing strategy?
A digital marketing strategy is a comprehensive plan that outlines how you as a business will leverage online channels (such as social media, email, and search engines) to reach your target audience, drive traffic, and achieve your marketing goals.
Some of the key strategies we touch on inside this guide include:
- Search Engine Optimisation (SEO)
- Social Media Marketing
- Pay-Per-Click Advertising (PPC)
- Email Marketing
